Tag Archives: conceptual

Responsibility of the Designer

the digital armory business card

This weekend I had some time to geek out and watch Gary Hustwit’s documentary film Helvetica. In listening to the designers he interviewed talk about Helvetica and type in general, I started to think about the choices we make as designers and the impact they have on the people we work for.

There are times in a designers career when we question our choice of profession – does what I do matter? Would I make more money and be viewed as more important by my organization if I were a salesperson where my influence on revenue is more obvious? Is what I bring to the table unique and valuable or am I easily replaceable?

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